Recognized the growing influence of celebrity stylists on social media, where fashion enthusiasts were not just following their style icons but also the experts behind the looks, we decided to collaborate with top celebrity stylists for REVOLVE & FWRD. This strategy initative included a YouTube styling series, vlogs, dedicated social media content, and curated sections on the retail sites where customers could shop directly from their favorite tastemakers, including Maeve Reilly, Dani Michelle, Jason Bolden, and Molly Dickson. It was a way to add a fresh and credible perspective to our products, as customers were more inclined to shop from people they trusted with their style.